YEAIKNOW collaborated with Flock of Siegel, a Brooklyn-based creative studio led by Lauryn Siegel, on the visual design of the newly developed Nylon News—a video format of the well-known pop culture/fashion magazine. Together, we created the video intro, segment opener, and social media promo. The aesthetic of the project aims to attract its following to the digital format of the media company, spicing up its already millennial flamboyancy with extravagant video quirk. The project was launched in late 2017, following Nylon’s announcement of transitioning from the print space to digital platform.
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