Eivor Pedersen is a Nordic designer, born and raised in Norway, who spent eight years working in New York City.
Eivor is the Co-Founder & Creative Director at YEAIKNOW, a multi-disciplinary studio in Brooklyn. She was the Creative Lead at New York Cares, NYC’s largest volunteer organization, mobilizing 60,000+ volunteers, serving 475,000 clients annually.
Eivor has a wide range of experience and skills in Graphic Design, especially in Art Direction, Brand Identity, Editorial, and Production.
Eivor was educated in graphic design with a focus on typography at The Norwegian University of Science and Technology (graduated 2011, NTNU in Gjøvik, Norway), and later on, received her MFA in Design (graduated 2015), at the School of Visual Arts, New York.
Although Eivor comes from a traditional graphic design discipline, she always looks for new methods or new solutions to a problem, sees every project as the best project thus far, and always, always has fun in the process. Eivor is handy and solution-oriented, her design is always user-centered, and her favorite question is "why?".
Her path has led her to study in Brazil, Australia, and New York City. She is an entrepreneur at heart who has started three companies so far. In her spare time, she enjoys packing up her bike with camping gear and riding for hours before spending the night under the stars, reading sci-fi books with strong female characters, oh, and she loves a good costume party.