Øy & Ørken (Norwegian for Island and Desert), is a Norwegian boutique outside Bodø, Norway. In 2018, they reached out to YEAIKNOW to redesign their identity as the business seeks to bring its commerce to the next level. We developed a simple logomark with a twist, which has a highlighted slash. The accentuation of the slash is to also feature the distinctive Norwegian character “Ø”, which is in both Island (Øy) and Desert (Ørken). We also created custom illustrations of palm leave and fish for the printed collaterals.